content creation

Content Creation

Content Creation is a relatively new career, and the skill is now in huge demand internationally. As a content creator, you need to be a multi-skilled practitioner of audio and video content, text and podcasts, corporate identity and storytelling.

You will be responsible for positioning the brand as a luxury or sporty or charitable product. You will need an ability to target your audience and select the most appropriate medium to reach and interact with them. It is a multi-disciplined field of study. You must be able to interview people, write great blogs, take photographs, shoot award-wining video, create stunning visuals and design engaging e-zines. Our diploma course gives you all of the business and communications skills needed to succeed in this very dynamic field.

Next Start Date: 12 September 2022

Duration: 19 weeks

Format: Online, Industry Tutored, Deadline Specific, Independent Learning.

Experienced Tutors: PR practitioner / Content Creator /Multimedia Journalist.

Award: Global Institute for Public Relations (GIPR) Diploma.

€935.00

Payment Options
  • Terms. 3 payments made over 3 months. Future payments will be processed automatically each month after your initial has been paid. These payments will use the same card you use to make the initial payment with.
    • Terms. 3 payments made over 3 months. Future payments will be processed automatically each month after your initial has been paid. These payments will use the same card you use to make the initial payment with. €315.00 Future payments will be processed automatically each month after your initial has been paid. These payments will use the same card you use to make the initial payment with.

jose penso 2

Get to know the tutor of this course: Jose Penso 

Jose Penso has professional expertise in the areas of Branding, Strategic Marketing and Strategic Communication. He is a professor at undergraduate and graduate levels at Universidad del Norte (Colombia), he is also an adviser with the Interamerican Center for Political Management (Miami, Fl); former Committee Chair of the Public Relations Society of America (PRSA) and member of the National Association of Communications Professionals (NAMIC, USA).

Diploma in Content Creation Course  Through our program, you will be designing online magazine and taking storytelling photographs to include in them. Your job will also entail setting up radio interviews for clients and briefing them on how best to handle the interview. You will be audio podcasting and shooting video footage of events and brand ambassadors. These interactive and multidimensional tasks will enhance your content creation performance and give you the necessary real-life skills for you to thrive in a career of content creation. Module List:
  1. Introduction to Content Creation
  2. Corporate Identity
  3. Events & Sources
  4. Social Media
  5. Interviews
  6. Blogging
  7. Writing Ezines
  8. Photography
  9. Podcasting
  10. Creating video content
  11. Media
  12. Promotion
  13. Marketing
  14. Final Project

Testimonials

Jamie O'Keeffe Public Relations Graduate (IAPR)

Modules gave me a clear and valuable appreciation of practical PR theory – and also fuelled ideas as to potential career opportunities. The feedback I received from my tutor (and Ellen) was always encouraging and maintained my motivation, which is key to distance learning.

Bassey Opheba Public Relations Graduate (IAPR)

Honestly, the course is an expository and multidisciplinary discipline. I'm delighted because I feel fulfilled having this Certificate today.

Clíodhna Owens Public Relations Graduate (IAPR)

I thoroughly enjoyed the Public Relations course provided by the Irish Academy of Public Relations. The course covered all aspects of Public Relations and created a solid foundation for building my career and developing practical communication skills.

Ellen O'Hora Public Relations Graduate (IAPR)

Even for beginners such as myself, who had little background knowledge in Public Relations, this course covered all aspects that allowed me to gain the solid foundations to effective communication and an opportunity to explore the horizons of PR with its valuable course content and well-structured programme. If you are interested in learning Public Relations and communications, then I would highly recommend this course to you.

Anne Marie McIlwraith Public Relations Graduate (IAPR)

While the medium of information may have to be adjusted to meet current market digital media demands; it is at the very core of the course that the ability to read, adjust and respond to the needs of your target audience was learned, it is this foundation that has stood the test of time.

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