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Brands advertising their credentials more than their products

Brands advertising their credentials more than their products On a recent trip to London, I was really taken with the advertising in the tube stations. Brands have definitely decided that it is important to reflect the culture and interests of their customers, and are actively advertising to show how engaged they are. Tribe Tribe, for …

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The future of 3rd Level Education in Europe

Background The global university sector was thrown into a state of flux imposed by Covid 19 which created enormous challenges. The sector responded by moving rapidly to remote learning options. Now, post-covid (?) the sector needs to plan for online, blended and distance learning. The days of full-time college attendance in a lecture hall are …

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Women in the Church of England

Image of St. Pauls courtesy of Wikipedia. In 1994, the first women priests were ordained into the Church of England. Twenty years later, in 2014, the UK Independent ran an article titled ”Church of England to shatter ‘stained-glass ceiling’ and allow female bishops”. Figures from 2018 show that the majority of licenced clergy in the …

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Mary Curran Life Coach and Personal Development

Written by Guest Author Robert Riley Ellen Gunning interviewed Mary Curran on the Mediascope programme on Dublin City FM. Mary Curran is a life coach who works with clients from Ireland and the United States of America. A life coach is someone who helps those who feel they aren’t achieving what they could with their …

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Patricia Cortes Ortiz , Colombian Ambassador

Written By Guest Author Robert Riley Patrice Cortes Ortiz  is the Colombian Ambassador to Ireland and is Ireland’s first resident Colombian Ambassador. She spoke to Ellen Gunning on the Media scope radio programme this week about the similarities between the two countries and how they can grow together. She hopes to expand and create opportunities for …

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Marc O’Sullivan is one of the most highly regarded PR photographers in Ireland.

Written By Guest Author Robert Riley Photography has always been a key element of good PR, and Marc O’Sullivan is one of the most highly regarded PR photographers in Ireland. Marc’s father was a keen amateur photographer, and he became interested in photography from a very young age. After attending UCD, studying Economics, Marc discovered …

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Charlene White Talks About PR moving in a New Direction

Written By Guest Author Robert Riley Charlene White is a Public Relations expert who specializes in Digital PR and founded Digipr.com. Now based in her native New Zealand, she has worked all over the world. Over the last six years Charlene has seen a real change in the public relations and marketing landscape as the …

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DCU Professor Dawn Wheatley talks about media consumption in Ireland

Written By Guest Author Robert Riley Dawn Wheatley, professor at the DCU School of Communications, featured on the Dublin City FM, Mediascope with Ellen Gunning. They discussed the findings Dawn’s research that appears in the recent BAI report ‘Digital News Report: Gender & Diversity in Ireland 2016-2021 & Internationally 2021”. The report examines the role …

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“If we don’t bring users along with us then change will fail”. Nicola Byrne, CEO of Shine

Written By Guest Author Robert Riley Putting service users and their families at the centre of the mental health policy in Ireland This week on Mediascope Ellen interviewed the CEO of the Shine charity, Nicola Byrne. Nicola started out as a social worker but has always gravitated towards supporting those with mental health needs.  Nicola …

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